So, with that in mind, here is a list of 4 tips to consider when it comes to store accessories
1. Use the right screen types
Retail displays are a vital part of the store setup process and choosing the right merchandise displays for your store should not be taken lightly. The type of display you use and the effectiveness with which you display your merchandise can have a direct impact on your sales. Ask yourself, will this screen capture the attention of customers browsing your store? How about when you walk down the street?
Fortunately, most good shop fitters will have many display units for you to settle on from. This should allow you to find one that really targets your customers and works within your retail space.
2. Hire a specialist to work in your space
If you want to install accessories such as lighting and displays, you will need to hire a professional store installer to outfit your retail space. Fortunately, hiring a high-quality shop fitter has many benefits. After you’ve been through the store tuning process many times before, they’ll be able to walk you through it step-by-step and eliminate any guesswork. Hiring an experienced and trusted professional will also give you peace of mind that the entire store setup process will be as smooth as possible.
So take the time to research potential Shopfitters London to make sure you find the right one for you and your business
3. Lighting can help displays immensely
When it comes to tent setup, lighting is very important. Don’t forget that it has a direct effect on how your customers view your merchandise. Although you need to incorporate lots of light into your retail space to really display your products, too much lighting can make your store look like a clinic. So striking the right balance is key.
The proper balance is different for each store. It will depend on things like the industry in which you operate, your target market, and your brand. This is an area where an experienced installer can be really helpful. It is important to consider the location of the lighting and the intensity of the lighting chosen. For example, if you are a fashion retailer, flattering lighting in the dressing rooms is key if you are going to maximize sales.
4. Try to maximize your store space
Maximizing available retail space is one of the biggest challenges for store owners and is something we see over and over again when adjusting to the store. Space is often priced very high in major retail locations. Therefore, it is essential to make the most of the space you have. There are several different techniques you can use to make your store look and feel bigger. For example, don’t clutter your store with too much furniture, instead try to use the space above you, don’t let the high ceilings go to waste.
Another helpful tip is to use mirrors to create an optical illusion and bounce light around your tent. This is a relatively inexpensive way to help maximize space and brighten up your store.